Move your store without losing orders or customer data
The platform you launched on no longer fits your channels, your volumes or the way you fulfil orders. The new storefront can be live in weeks.
Whether the move works depends on everything that has to come across with it, and most of that sits behind the storefront.
What usually goes wrong in a replatform
Search rankings disappear
Product and category URLs change, and without a redirect for each one the rankings they carried are gone.
Customers start again
Accounts, saved addresses and order history do not come across, so your most loyal customers meet the new store as strangers.
Orders fall between platforms
Orders in flight, returns against old orders, gift cards and subscriptions all need a decision, and each one missed is a complaint the week after launch.
Stock goes out of step
Feeds to the warehouse, the marketplaces and finance break, and the same product shows a different number in every channel.
How we run the move
- 1
List everything that has to come across: catalogue, customers, orders, URLs and integrations.
- 2
Map every old URL to a new one, with the redirects tested before launch.
- 3
Plan the cutover around orders in flight and the returns still to come back.
- 4
Re-test every integration: warehouse, marketplaces, payments and finance.
- 5
Lead the move on your side. Where we can build the storefront ourselves, we say so before the platform decision, and you are free to use another builder.
Choosing the platform comes first. See how we choose a commerce platform.
Start with a free working session
A free 45-minute working session, and you leave with a one-page plan of the move, whoever runs it. If you want us to run it, week 1 turns that page into the full move plan and checks the strategy behind it.
Get your move planIncluded if you go ahead. If you stop after week 1, you pay a fixed fee, agreed in writing before it starts, and you keep the plan.